Discover 10 initiatives that unite sustainable tourism, science and education

Fundação Grupo Boticário provides technical and financial support to ten projects focused on responsible tourism on the Brazilian coast. Checking out!

DT EDITION with agencies

To promote sustainable businesses that can promote the conservation of biodiversity in coastal marine regions and also move towards the expectations of growth in outdoor activities and more contact with nature, which will be key trends in tourism in the coming years, Foundation for Nature Conservation Boticário Group ten projects selected to receive technical and financial support from this year.

According to the official statement, responsible tourism solutions developed in the Northeast, Southeast and South regions of the country are among 19 initiatives across the country selected by Camp Oceano, which will provide a total of BRL 3.7 million in financial support. assigned. three years. According to the note, in addition to tourism, solutions were also supported to reduce pollution at sea and mitigate the effects of the climate crisis in coastal areas.

“Developed through co-creation, with training and mentoring to improve ideas, the Camp Oceano projects have shown the potential to generate positive and lasting impacts for the conservation of our coastal and marine habitats, through tourism, science, education, economic development and integration with the community”, evaluates Omar Rodrigues, Senior Manager Engagement and Institutional Relations at Fundação Grupo Boticário, in an official message by e-mail to the editors of the DIARY.

See below the 10 projects selected by Camp Oceano, according to the region of each of them:

Northeastern Region

According to the official communiqué, most of the projects supported are in the Northeast. Of the six outstanding initiatives in the region, two are in Pernambuco. The Coalition for Corals is a scientific tourism program to integrate the local community of Porto de Galinhas in solving reef degradation and the demand for new tours. Conducted by BioFábrica de Corais, the project aims to implement a reef recovery program divided into four management programs: coral transplantation, mapping and monitoring, diseased colony recovery, and educational experiences.

all the project birds of noronha, according to the note, seeks to bring together tourism activities and the promotion of conservation actions in the Fernando de Noronha archipelago. The initiative, held by Instituto Espaço Silvestre, aims to preserve the greatest diversity of seabird species in Brazil, in addition to boosting the local economy, science, communication and civic engagement.

The sebito bird, which according to the Aves de Noronha project is an exclusive bird of the archipelago, feeding on fruits, insects and nectar. / Credits: Reproduction Instagram Aves de Noronha.

By Joao Pessoa (PB)the project coral i’m careful is an integrated and participatory management model to help nautical tourism people and entrepreneurs conserve Paraíba’s coastal reefs, using interactive digital technology and environmental awareness campaigns. The aim of the solution, according to the note prepared by the Association for the Development of Science and Technology (Scientec), is to promote responsible and sustainable tourism, with an emphasis on monitoring the health of the ecosystem and permanent involvement of users in conservation measures.

The Seixas reefs, according to the “Coral Eu Cuido” project, one of the most visited reefs in João Pessoa. / Credits: Reproduction Instagram Coral Eu Cuido.

New Ceará, an initiative of the Association for Research and Preservation of Aquatic Ecosystems (Aquasis) is also among those selected. The project Know to keep aims to promote responsible tourism in the municipality of Icapuí, with the aim of strengthening community tourism, and enabling an orderly visit for observation and experience through a participatory tourism plan. According to the note, the project will provide technical and legal support to various social actors and promote the strengthening of tourism activities for the conservation of manatees and migratory birds, endangered species and their natural habitats.

all the project Exploring the ocean on the trail of sea turtlesof the Instituto de Desenvolvimento Sustentável da Península de Maraú, in Bahia, integrates a series of local actions to connect the tourist trade, residents, tourists and government agencies, to reduce the pressure on natural resources caused by the turmoil of tourism. He works from the diffusion of oceanic culture through educational tourism circuits and the development of an application that connects people and companies to the conservation of the ocean and turtles.

Prepared by the Reef Conservation Project, in alagoasthe solution Promoting Ecotourism in the APA Costa dos Corais aims to promote participatory tourism in monitoring the coral reefs of the largest coastal marine conservation unit in Brazil. The process involves training tourists and enabling them to collect data during snorkeling trips. A team of researchers will undertake quarterly expeditions to compare and validate the data collected by tourists.

Region South

According to the note, two solutions benefit marine tourism in the North coast of Rio Grande do Sul. An initiative of the aquatic mammal studies group of Rio Grande do Sul (Gemars), the project How to turn towers to the sea? aims to present and virtually observe the marine fauna in Torres. It also plans to draw the city’s attention to the coast through the implementation of wolf and sea lion-watching tourism, without necessarily being on board.

O bar buttonsAnother Rio Grande do Sul project that will receive financial support from Fundação Grupo Boticário, is a solution to improve community tourism related to nature conservation in Barra do Rio Tramandai. Through participatory methods of qualification and awareness of local actors, the valorization of services and the scenic beauty of the landscape, the NGO Kaosa project aims to be a catalyst for the sustainability of fishing and coastal communities.

Conducted by the Educational Foundation of the Joinville Region, the project Caminhos do Mar – Nature tourism for the conservation of Babitonga Bayem Santa Catarina, aims to promote onboard tourism to observe wildlife such as porpoises, the smallest dolphin in the world and in danger of extinction. The project aims to generate the technical basis for the development of activities and to transfer the generated products to a network of collaborators, including young people undergoing technical training in tourism. The generated products have great potential to be converted into government policy.


Finally, according to the newsletter, one of the supported projects will be developed in North coast of Sao Paulo. The solution Diving with Mero, of the Terra Viva Environmentalist Association, is committed to developing technology for the production of grouper in captivity, in addition to creating protocols for managing juvenile individuals, mapping areas suitable for release, repopulation and stimulation of megafauna observation tourism. The grouper can reach a length of three meters and more than 400 kilograms. According to the note, the project will provide training to traditional communities, promote oceanic culture, enable group observation tourism and strengthen surrounding communities.

Diver of the organization “Meros do Brasil” with the grouper. The organization created the project “Diving with the groupers”. / Credits: Reproduction Instagram Meros do Brasil.

For more information, visit the website of Campsite Oceano and from Pharmacy Foundation.

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