BTS gives Busan their concert of the century

BTS offered an exceptional free concert on Saturday in the city of Busan transformed throughout the week into a true festival for fans of the South Korean group. The objective of this event was to promote the city’s candidacy for the Universal Exhibition 2030.

In Busan, it is impossible to miss the streets decorated in purple, impossible not to see the banners, stalls of derivative objects, shops, hotels, restaurants and taxis dressed in this color, a symbol of the bond between the BTS group and its fans. poetic way of saying “I love you”. This Saturday, the seven South Korean artists, twice nominated for Grammy Awards, gave an exceptional concert in the city known for its beaches and landscapes. It was at the Asiad Main Stadium that thousands of spectators gathered for this event.

Exceptionally, the performance of more than two hours was completely free, as was its online broadcast. If 100,000 people were expected at the venue (in the stadium but also in the other big screen broadcast areas throughout the city), millions of other fans of the group were able to follow the concert live on the Internet. At the end of the show, the Weverse app showed nearly 49 million views. Unfortunately, the traffic was such on the platform that the servers seem to have not held up, to the great despair of Internet users who had to go through other more or less official means to follow the live…

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A BTS fan poses in front of the Busan stadium hours before the concert begins on Saturday.

A BTS fan poses in front of the Busan stadium hours before the concert begins on Saturday.

© Andres Sanchez Braun

But it was not about getting discouraged, more than a simple concert, this event was aimed at promoting Busan’s candidacy for the next World Expo in 2030. The city competes in particular with Saudi Arabia and Italy. And what better way to promote your country than to collaborate with its most famous ambassadors, who alone would contribute an average of 3.1 billion dollars to the South Korean economy every year. Its impact is also such that in a few days, even before the concert, the city of Busan welcomed thousands of tourists from all over the planet, reviving an economy in trouble since covid-19.

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The South Korean channel SPOTV News was not wrong there since this Saturday it titled: “The great BTS saved Busan.” “The citizens of Busan show their gratitude to BTS who revitalized Busan with a mega concert. Not only the vendors, but also the taxi drivers, they all say in unison, ‘I feel the great influence of BTS’. “According to tourism and retail media in the city this Friday, not only the rooms of luxury hotels, but also those of medium and low-cost accommodation establishments in the surroundings of the venue for the boy band concert are all reserved for the nights of October 14 and 15,” writes the Yonhap news agency, adding that this had not happened for years.

What’s next after this announcement?

What’s next after this announcement?

On social media, many fans posted photos taken at the venue, showing the entire city in BTS colors. The police officers themselves were seen wearing purple face masks. For everything to go well, the city had increased the number of transports this Saturday and the airlines had chartered more planes. The Busan Bridge was also lit up in purple, before being the scene of a drone show after the end of the concert, in which the faces of the seven members of BTS were drawn.

The promise to meet again

The “Yet to Come in Busan” concert comes as BTS announced last June that they wanted to slow down their group activities to focus on personal projects. The announcement caused a wave of panic, particularly in the stock market and in the media. But the seven unrivaled successful youngsters, two of whom are from Busan, have chosen to come together for this concert, once again proudly shining the colors of South Korea around the world. Surrounded by a group of musicians, they sang their greatest hits, witnesses of a long career of almost ten years, offering an enchanted parenthesis to their ARMY (the name of their fan club). This is the first time in three years that BTS has performed in front of their South Korean audience, without covid-19 regulations. Last year, the seven boys gave a concert in Seoul during which the spectators, divided in half compared to usual, had to remain silent, with a ban on singing, dancing or shouting, due to the pandemic.

This time, everyone was able to give voice to their idols. From their first titles “Run” or “Save Me” to “Dynamite”, “Butter” or “Yet To Come”, they have led the viewer throughout their career, marked by hardships but also by the greatest victories. And unlike some who said they were going their separate ways or that the band would no longer perform together, they all vowed to grow old with their fans, never to leave them, no matter what the future and life brings. That already make an appointment in 2030, if Busan wins the World Expo…

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